DIP: 18.02.037/20251002 
DOI: 10.25215/2455/1002037 
Abstract
In this article, we peer into the crystal ball of how business ethics and corporate governance intersect to make businesses thrive and survive over the long haul. It demonstrates how having transparent governance rules and ethical decision-making in place leads to more accountability, enhanced trust with stake-holders, fewer ethical-related risks, higher social responsibility and more sustainable long-term profits. “A company can turn profit based on a principle in every area, from governance to management flow, so people listen and follow.” By adding such ethical principles into the governance system, “people will be trained to behave as such way, and (companies will be) encouraged to follow the principle) – and then you grow … for long-term profits, better leadership for our companies.” Ethics facilitate corporate leaders handle difficult situations in a timely manner in a reflection of corporate integrity.
The author(s) appreciates all those who participated in the study and helped to facilitate the research process. 
The author(s) declared no conflict of interest. 
ISSN 2455-670X