Analysis Research

Open Access

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Peer-reviewed

Cybersecurity Challenges in Fintech: Ensuring Data Privacy in a Digital Economy

Dr. Amol Kundalik Sathe , Shelke Karan Navnath , Shelke Saloni Santosh , Shelke Vaibhavi Vijay

DIP: 18.02.084/20251003

DOI: 10.25215/2455/1003084

Received: July 20, 2025; Revision Received: August 15, 2025; Accepted: September 30, 2025

Abstract

The blistering development of financial technology (Fintech) has transformed the financial services of the globe since it makes transactions quicker, more accessible than ever before, and digital in nature. Such expansion has also posed thorny cybersecurity challenges that have compromised the privacy of data and consumer trust. The more financial system is built on cloud computing and mobile platforms, artificial intelligence, as well as blockchain technologies, the more vulnerable cyberattacks, data breaches, and identity theft, are. This article explains the dynamic characteristics of cybersecurity threats in Fintech, and how the data privacy issue is associated with regulatory compliance, technological innovation, and consumer protection. The study identifies the top threats, including phishing, ransomware, insider attacks, and vulnerabilities to third-party integration. It also discusses how regulatory frameworks, such as general data protection regulation (GDPR), payment services directive (PSD2) and emerging national policies can help in establishing data security standards. Further, the paper concentrates on the necessity of incorporating the current defense controls such as encryption, biometric authentication, secure APIs, and real-time anomaly-detection as a measure of resiliency to cyber threats. The research merges the information of both technical and policy scopes, and in the process, places emphasis on the fact that building trust in digital financial ecosystems extends beyond technical security; it also involves enacting an active governance, user awareness, and collaboration among the sector. Lastly, the evidence reveals that the need to grant data privacy in a digital economy is not to be regarded only as a regulatory requirement but also as a strategic reaction to the survival of Fintech and its capacity to maintain consumer confidence.

The author(s) appreciates all those who participated in the study and helped to facilitate the research process.

The author(s) declared no conflict of interest.

This is an Open Access Research distributed under the terms of the Creative Commons Attribution License (www.creativecommons.org/licenses/by/2.0), which permits unrestricted use, distribution, and reproduction in any Medium, provided the original work is properly cited.

Responding Author Information

Sathe, A.K, Navnath, S.K, Santosh, S.S & Vijay, S.V. @ sruthi@paradoxpublications.com

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Article Overview

ISSN 2455-670X

DIP: 18.02.084/20251003

DOI: 10.25215/2455/1003084

Published in

Volume 10, Issue 3, July – September, 2025

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