Open Access



PERT Vs. CPM: A cross review analysis

Dr. Arati Shah

DIP: 18.02.005/20210601

DOI: 10.25215/2455/060105

Received: January 10, 2021; Revision Received: February 11, 2021; Accepted: March 21, 2021


Program evaluation and review technique (PERT) the program evaluation and review technique is a statistical tool used in project management, which was designed to analyze and represent the tasks involved in completing a given project. Cost per mille (CPM) Cost per mille, also called cost per thousand, is a commonly used measurement in advertising. It is the cost an advertiser pays for one thousand views or impressions of an advertisement. This review paper has analysis of PERT and CPM advanced stages.


The authors profoundly appreciate all the people who have successfully contributed to ensuring this paper in place. Their contributions are acknowledged however their names cannot be mentioned.

The author declared no conflict of interest.

This is an Open Access Research distributed under the terms of the Creative Commons Attribution License (, which permits unrestricted use, distribution, and reproduction in any Medium, provided the original work is properly cited.

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Dr. Arati Shah @

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Article Overview

ISSN 2348-5396

ISSN 2349-3429

DIP: 18.02.005/20210601

DOI: 10.25215/2455/060105

Published in

Volume 06, Issue 1, January – March, 2021

  • 11Downloads
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